Berkley PowerBait Glitter Trout Bait
Moldable dough for easy, no-mess rigging
Eye-catching colors trigger strikes from gamefish
Biodegradable formula slowly dissolves in water
Berkley Gulp! Minnow, 2.5"
Wiggles, darts,and quivers like a wounded baitfish
Scent dispersion provokes strikes from bass
Ideal for drop-shotting, drifting, or jigging
Water-based, biodegradable formula
Berkley Johnson Beetle Spin, 1/8 oz.
Soft body creates irresistible lifelike action
Disperse attractant through the water
Simple and easy to use for anglers at any level
Berkley Johnson Beetle Spin
Soft body creates irresistible lifelike action
Disperse attractant through the water
Simple and easy to use for anglers at any level
Berkley PowerBait Minnow
Slender baitfish profile with a split-tail design
Creates subtle, yet appealing action
Ideal for bass, walleye, trout, and crappie
PowerBait flavor scent keeps fish hanging on!
Pack of 12
Berkeley Havoc Craw Fatty
Big ribs and wide body
Maximum disturbance in the water
Thin, plastic body for flawless hook-ups
Berkley PowerBait Power Worm
Unique sickletail design for natural motion
Soft, but firm texture is irresistible to fish
Great for flipping and pitching
Berkley Gulp! Alive! Minnow
Wiggles, darts, and quivers in the water
Scent dispersion triggers strike from gamefish
Water-based, biodegradable Gulp! Alive! formula
Ooutlasts and out-performs live bait
Ideal for drop-shotting, drifting, or jigging
Berkley PowerBait Power Honey Worm
Emulates the larva stage of an insects life
Longer-lasting than real honey worms
Realistic profile
Great for ice fishing or open water bobbing
Berkley PowerBait Ribbontail Grub
Tapered body and ribbontail design
Can be fished as a jig or as spinnerbait
Perfect for light wire hooks
Maximum holding power and swimming action
Berkley PowerBait Crappie Sparkle Nibbles
Provokes more strikes than other leading soft bait
Perfectly sized for smaller hooks and lures
Long-lasting bait dissolves slowly in water
Berkley FireLine Braid Fishing Line, 15 - 80-lb. Test
110 yds.
15 - 80-lb. test
Moss Green
Berkley Gulp! Alive! Attractant
Spray it on a hard or soft plastic bait
Makes bait smell and taste alive
Fish cant resist it
Harness the power of Gulp! Alive!
8-oz. spray bottle
Gulp! Sinking Minnow Soft Bait, 5", 10-Pack
5" long
10 per pack
Berkley PowerBait Power Nightcrawler
Imitates the texture and taste of natural bait
Scent and flavor formula entices fish to hold on
Great for trolling spinner rigs
Best when fished wacky-style or on a small jighead
Berkley Gulp! Earthworm
Targets bass, walleye, and trout
Designed to look and feel like natural bait
Proven to out-perform live bait
Comes in a re-sealable jar for safe, easy storage
Berkley PowerBait Biodegradable Power Nuggets
Moldable dough for easy, no-mess rigging
Eye-catching colors trigger strikes from gamefish
Biodegradable formula slowly dissolves in water
Berkley Gulp! Alive! Waxies
Durable enough for year-round use
Look and feel like natural bait
Comes in a re-sealable container for safe storage
Berkley Gulp! Minnow, 1"
Wiggles, darts,and quivers like a wounded baitfish
Scent dispersion provokes strikes from bass
Ideal for drop-shotting, drifting, or jigging
Water-based, biodegradable formula
Berkley Powerbait Hand-Poured Curl Tail Worm, 6-pack
Curl tail for added vibration
Powerful scent
5" long
Berkley Gulp! Saltwater Shrimp, 3"; GSSHR3
Looks, smells, and even tastes like the real thing
400 times more fish-attracting scent
100% biodegradable
Berkley PowerBait Natural Scent Trout Bait
Potent and ultra-effective on freshwater gamefish
Proven to outperform real salmon eggs
Biodegradable formula slowly dissolves in water
Moldable dough for effortless rigging
Berkley PowerBait Micro Power Nymph
Molded-in tentacles for lively action
Perfectly sized for smaller hooks and lures
Great for light rigging and finesse presentation
Outperforms live bait
Berkley Flicker Shad Crankbait
Size, profile, and dive depth imitate real shad
Mimics the actions of a wounded baitfish
Black nickel treble hooks for more positive sets
Proven fish-attracting color combinations
Berkley Vanish Fishing Line
Truly fishable 100% fluorocarbon line
Handles and casts easily
Maintains knot and line strength when wet
Fast-sinking design
Increased sensitivity and hook setting power
Berkley Trilene Maxx Fishing Line
Superb strength
Abrasion resistance
Great handling and sensitivity
Castable and tough
Berkley Fireline Fused Crystal Fishing Line, 125-yd. Filler Spool...
Nearly invisible underwater
20% stronger
Casts easily, ties smoothly
Ultra-sensitive
Berkley Powerbait Attractant
Wake up those lazy fish
8-oz. bottles
Instantly increase your baits fishing power
Berkley PowerBait Chroma-Glow Crappie Nibbles
Provokes more strikes than other leading soft bait
Perfectly sized for smaller hooks and lures
Long-lasting bait dissolves slowly in water
Berkley GLOWSTIK 10' Spinning Rod
E-glass technology
Lighted-blank design
Affords great bite detection at night
Berkeley Havoc Devil Spear
Segmented, spear-shaped tail
Streamlined body
Great for flipping, pitching, and punching
Berkley Gulp! Alive! 3" Minnow Assortment
3" minnow lures
Assorted shapes and colors
For both saltwater and freshwater species
Gulp! Nightcrawler Soft Bait, 6", 12-Pack
6" long
12 per pack
Berkley PowerBait Crazy Legs Lizard
Unique profile with 10 legs for maximum action
Great for Texas or Carolina rigging
Can be used for skirted jigs or spinnerbaits
Berkley PowerBait Chigger Craw
Pinchers and legs flail and wiggle for max action
Segmented body may be cut to fit a skirt rig
Flutters with fast or slow movement
Berkeley Havoc Pit Boss, 4"
Perfect size to match most common forage
Short, compact body
Pack of 8
Berkley PowerBait Power Floating Trout Worm
Lively action and small profile
Lifelike presentation attracts even wary gamefish
Loaded with PowerBait attractant
Berkley Gulp! Floating Minnow
Floating, split-tail profile for lifelike action
Keeps bait off bottom and in strike zone
As durable as plastic, more effective than natural
Looks, feels, and tastes like live bait
Berkley GLOWSTIK 9' Casting Rod
E-glass technology
Lighted-blank design
Affords great bite detection at night
Berkley Gulp! Alive! Shrimp, 3"; GAPSHR3
Looks, smells, and even tastes like the real thing
20% more attractant than other lures
100% biodegradable
Berkley Havoc Skeet Reese Slop Craw
Streamlined design for punching thick cover
Keel adds extra grab on the hook
Lifelike appendages come to life under the mats
Berkley Cricket Gulp!
Freshwater and saltwater shapes and colors
Lifelike detail
More durable than live bait
Pack of 8
Berkley Gulp! Crappie Nibbles
Biodegradable
Better than live baits
Berkley Trilene TransOptic Monofilament
The "line-watchers" line
You see it! Fish dont!
Berkley PowerBait Hollow Belly Swimbait
4" and 6"
Oversized Paddle Tail
Realistic Eyes
Lifelike Colors
Powerbait Scent
Berkley AMP Spinning Rod, 7'
Increased sensitivity
X-Posed reel seats and split-grip cork handles
Armadilo Hide Finish
Berkley Gulp! Alive! Spinner Crawler, 7"; GAOFSC7
Specially made for trolling with a spinner harness
Strategically positioned bends and paddle tail
Made from natural ingredients
100% biodegradable
Berkley Gulp! Alive! Cricket
Targets any species that eats insects
Lifelike appendages flutter in the water
Long-lasting lure retains an authentic look feel
Berkley Johnson Beetle Grub
Mimics the actions of a live, wounded baitfish
Proven effective on a variety of panfish
Designed to look and feel like real, live bait
Berkley PowerBait Power Lizard
Bulky, lifelike salamander profile
Great for Texas or Carolina rigging
Fluttering action on the drop
Berkley Gulp! Floating Trout Worm
Lifelike features and fluttering action
Applies equally well to all fish
Suspends hook in the visible strike zone
Excellent alternative to natural worms
Berkley GLOWSTIK 7' Casting Rod
E-glass technology
Lighted-blank design
Affords great bite detection at night
Berkley Gulp! Super Worm
Water-based, biodegradable formula
Lasts longer and performs better than live bait
Swims naturally on the fall with twitches and hops
Designed to look, feel, and taste alive
Berkley PowerBait Double Tail Grub
Targets trophy fish such as bass, pike, and trout
Ideal for finesse on slow-moving jigs
Adds vibration to your favorite swimming jig
Berkley PowerBait 6" Finesse Worm Hand Pour
Hand-poured soft plastic bait in attractive colors
Imitates the natural variations in live worms
Designed for drop-shotting in clear water
Berkley Gulp! Alive! Fish Fry
Looks, feels, and tastes like live bait!
Durable, soft, and supple
Lifelike profile; potent scent and flavor
Berkley PowerBait Crazy Legs Chigger Craw
Pinchers and legs flail and wiggle for max action
Segmented body may be cut to fit a skirt rig
Flutters with fast or slow movement
Berkley Gulp! Killer Crawler, 3"; GKC3
More durable than a live nightcrawler
Performs well on Mustads slow death hook
Made from natural ingredients
400x more scent than regular plastic baits
100% biodegradable
Berkley Gulp! Crawler
Perfect for jig or drop-shot
Fishes like a real crawler, but lasts much longer
Ideal for targeting walleye and bass
Gulp! Jumbo Leech Soft Bait, 5", 8-Pack
5" long
8 per pack
Looks and feels lifelike
Tastes like a leech
Gulp! Minnow Soft Bait, 3", 12-Pack
3" long
12 per pack
Berkley Gulp! Alive! 3" Minnow and 5" Jumbo Leech Assortment
3" minnow and 5" jumbo leech lures
Assorted shapes and colors
For both saltwater and freshwater species
Berkley Silver Minnow
Works well in fresh and saltwater
Can be fished in heavy plant cover w/o snagging
Plated with silver or gold for a bright flash
Hand-soldered hook with a no-twist eye
Berkley GLOWSTIK 8' Spinning Rod
E-glass technology
Lighted-blank design
Affords great bite detection at night
Berkley GLOWSTIK 10' Casting Rod
E-glass technology
Lighted-blank design
Affords great bite detection at night
Berkley Gulp! Alive! Recharge Liquid, 2 oz.; GARJ2
Comes in 8-oz. and 2-oz. packages
Perfect for refilling bait containers
Increases bait effectiveness
Berkley Hellgramite Gulp!
Freshwater and saltwater shapes and colors
Lifelike detail imitates natural prey
Ideal for multiple rigging options
Pack of 12
Berkley Gulp! Alive! Crazy Legs Grub
Designed to look and feel like real fish forage
High-action, split-tail design for maximum motion
Comes in a re-sealable container for safe storage
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Berkley PowerBait Kicker Frog
True-to-life colors and natural-looking eyes
Unique legs create an enticing kicking action
Ideal for targeting bass and walleye
Soft plastic body is extremely durable
Pre-rigged with an extra-sharp 4/0 wide gap hook
Berkley GLOWSTIK 9' Spinning Rod
E-glass technology
Lighted-blank design
Affords great bite detection at night
Berkley GLOWSTIK 8' Casting Rod
E-glass technology
Lighted-blank design
Affords great bite detection at night
Berkley Gulp! Jig Head Bait Delivery System
Large head design w/ controlled density composites
Controlled sink rates and an extended ballast
Can target many species, fresh and saltwater
Berkley Gulp! Hellgramite, 1.5"; GHH1
Lifelike detail mimics natural prey
400 times more fish-attracting scent
Made from all-natural ingredients
100% biodegradable
Berkley Gulp! Minnow Jig Heads, 3/8 oz.; GHMJ38
Looks, smells, and even tastes like the real thing
400 times more fish-attracting scent
100% biodegradable
Berkley Havoc Bottom Hopper
Rounded nose
Enlarged, thin tail
Extra action and vibration
Thin middle section for easy hooking
Berkley GLOWSTIK Spinning Rod
E-glass technology
Lighted-blank design
Affords great bite detection at night
Berkley Gulp! Fish Fry
Looks, feels, and tastes like live bait!
Durable, soft, and supple
Lifelike profile; potent scent and flavor
Berkley Gulp! Floating Trout Worm, 2"; GHFFTW2
Imitates the features and action of small worms
Packaged in a tray to preserve the natural shape
Made from natural ingredients
100% biodegradable
Berkley PowerBait Ripple Shad
Maximum disturbance on fall and retrieve
Thick head for easy rigging
Paddle tail for increased vibration
Lifelike details, 3-D eyes, and attractive colors
Berkley AMP Casting Rod, 6'6"
Increased sensitivity
X-Posed reel seats and split-grip cork handles
Armadilo Hide Finish
Berkley PowerBait Catfish Bait Chunks
Pre-formed dough nuggets for easy rigging
Potent PowerBait formula for maximum attraction
Hold firm on the hook for long-lasting performance
Berkley Havoc Skeet Reese Wide Load, 5"
Designed for a variety of applications
Unique shape, appendages and big claws
Attracts attention from fish anywhere
Berkley PowerBait Chigger Toad
Generates maximum topwater disturbance
Soft body convenient hook slit for easy rigging
Flavor scent causes fish to hold on longer
Six smaller crazy legs provide extra action
Fishes in open water or emergent vegetation
Berkley Gulp! Leech
Size, shape, and profile of a natural leech
Fluttering motions imitates wounded prey
Replaces live bait for more durability
Berkley Gulp! Ripple Shad
Sleek profile with rippled sides
Lifelike body, color detail, and 3D red eyes
Realistic texture keeps fish locked on
Made from natural ingredients
100% biodegradable
Berkley PowerBait Slug
Darting, erratic action imitates injured baitfish
Split-belly slot ensures easy rigging
Can be rigged weedless
Berkley AMP Casting Rod, 6'
Increased sensitivity
X-Posed reel seats and split-grip cork handles
Armadilo Hide Finish
Berkley Gulp! Corn
Durable, buoyant nuggets stay in the strike zone
Works best with a light egg hook
Comes in a re-sealable container for safe storage
Berkley Havoc The Deuce Double-Tail Grub
High-action, twin flapping
Creates movement even at slow retrieve speeds
Extended body cavity accommodates a large hook
Berkley Gulp! Alive! Recharge Liquid, 8 oz.; GARJ8
Comes in 8-oz. and 2-oz. packages
Perfect for refilling bait containers
Increases bait effectiveness
Berkley AMP Spinning Rods, 5'6"
Increased sensitivity
X-Posed reel seats and split-grip cork handles
Armadilo Hide Finish
Berkley Gulp! Extruded Nightcrawlers
Imitates the natural curves of a nightcrawler
Durable, biodegradable, and long-lasting
Proven to bring in more fish than real, live bait
Berkley PowerBait Heavyweight Thump Worm
Bait scent dispersed into water
Maximum thump from paddle tail
HeavyWeight material for weightless rigging
Pack of 5
Berkley Gulp! Ripple Mullet, 3"; GSRM3
Looks, smells, and even tastes like the real thing
400 times more fish-attracting scent
100% biodegradable
Berkley PowerBait Shaky Worm
Flat bottom for a lifelike, subtle gliding action
Bulbous tail floats to create more vibration
Designed for finesse fishing